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Brand Story

Founded by a group of passionate fashion designers, hoopla is a brand-new knitting brand that is good at combining traditional knitting techniques and trendy elements. The products are all based on knitting, adding bright colors and Hong Kong nostalgic culture to create a series of fun and practical products. Its products include knitted bags, headwear, men's and women's sweaters, blankets and neck pillows and other household items. It is hoped that it will strive to promote the design concept of "knitting in Hong Kong" with a delicate and unique knitting.